tag:blogger.com,1999:blog-9426674499669179902024-03-17T20:02:12.361-07:00All About SharePointAll About SharePoint is a blog about SharePoint, InfoPath and related technologies. It was started in 2005 and has good readership in many countries. It covers SharePoint 2003, 2007, 2010, 2013, 2016 and Office 365. You can read articles, tips, tutorials and news. It has code samples and complete applications as well.Anonymoushttp://www.blogger.com/profile/08280335492142945436noreply@blogger.comBlogger1073125tag:blogger.com,1999:blog-942667449966917990.post-32317143041792277632023-08-31T02:44:00.002-07:002023-08-31T02:44:12.561-07:00Artificial Intelligence and Cyber-Threats<p style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_RqUxNyyBegEOwf9x5BmJxxb41dXt_DsMgpeXyIQ1Man6VDh8qTtSKIzEe1y7WVU1myBMcu9oXOLNG0TipkHTCZ1wTIl3AOKD8iOcpOnFSDpkGia0z_xrJPlqVTZhFNn2xLoJyWtjt2fM3JMA_rzjUrjg1ZZjw3Gn95SCVRci6GkKaH07iZqsHWk1cZw/s1080/bnbn.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="720" data-original-width="1080" height="405" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_RqUxNyyBegEOwf9x5BmJxxb41dXt_DsMgpeXyIQ1Man6VDh8qTtSKIzEe1y7WVU1myBMcu9oXOLNG0TipkHTCZ1wTIl3AOKD8iOcpOnFSDpkGia0z_xrJPlqVTZhFNn2xLoJyWtjt2fM3JMA_rzjUrjg1ZZjw3Gn95SCVRci6GkKaH07iZqsHWk1cZw/w669-h405/bnbn.jpeg" width="669" /></a><br /></p><div style="text-align: left;"><p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="background: white; color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Artificial Intelligence and Cyber-Threats</span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">In
today’s rapidly evolving digital landscape, all organizations and businesses are
susceptible to data breach. Companies have to update their security systems and
improve their resilience in order to reduce such threats. In this blog, our
major focus will be on those factors that are aiding the hackers to penetrate
into systems. A number of technologies that we are currently using needs to be
reviewed to combat the growing cyber threats. So, let’s head towards them!</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Artificial
Intelligence and Machine Learning<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Humans
have made much progress in the past several years, steering everyone towards
technological connectivity. This has also led to a fusion of the digital and
physical world. Companies that are leveraging the power of AI and ML are well
aware of their benefits in terms of decision making, problem solving and speech
recognition etc. Given this, data synthesis and predictive analytics can give
statistical conclusions to minimize risks. Automated cybersecurity systems can
identify new attacks and you can send this data to the endpoint protection
solutions to make your business operationally secure. However, do keep in mind
that malpractitioners are using AI and ML for offensive cyber-attacks and
phishing attacks. So, make sure your cyber defense system is strong and
undefeatable.</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Highly
Advance Botnets<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Botnets
are a number of devices or computers that are connected through the internet
and are a part of the system that is under the control of cyber criminals. In
this situation owners remain unaware of the suspicious activities. Wi-Fi
routers and web servers are used to infect machines with malware. Such PCs are
not well protected by anti-virus software. With AI and ML these botnets can be
automated to speed up hacking. The use of Distributed Denial of Service (DDoS)
style and Bot as a Service is also increasing, threatening the businesses.</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Ransomware<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Ransomware
attacks are another danger for organizations in which hackers use elusive
malware. This criminal extortion tool encrypts the key files of a victim;
therefore, they are unable to access their data. Later, the hacker promises to
restore your system only if the demanded ransom is paid (often in the form of
cryptocurrencies) to them by the owner. On average, the recovery time takes
almost a week, despite the fact that companies have strong security.</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">All
in all, Cybersecurity threats are surfacing like never before since bad actors
are at work, fully equipped with the relevant tools and technologies.
Organizations have to come up with a strong and resilient counter strategy to
defeat them.<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; line-height: 107%; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-hansi-theme-font: major-bidi;"><o:p> </o:p></span></p><br /></div><p></p>Shehr Banohttp://www.blogger.com/profile/14939709263332991338noreply@blogger.com0tag:blogger.com,1999:blog-942667449966917990.post-73826778164115970092023-08-30T04:10:00.003-07:002023-08-30T04:11:37.039-07:00BERT versus GPT: Which AI model is the Best?<p style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhmXT_p1ThWm9lg4Ehh6r2rmGdCdCz2olxNaHxGKQaRpxoGhtGCaQfy-DgcEVW0eS2q_xfIESd52-wyHqeqGadkfF6XkxvbtQYpcM-mB2x2IXSS7QJFx_MEYfDvdqjWlhATW1IkqzwgIMXCcSXUlqoAs_bO-FtNgJ4Sh9-L5PRbO7YCsp5CFdaiMoiZdX8/s2560/ggg.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1440" data-original-width="2560" height="398" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhmXT_p1ThWm9lg4Ehh6r2rmGdCdCz2olxNaHxGKQaRpxoGhtGCaQfy-DgcEVW0eS2q_xfIESd52-wyHqeqGadkfF6XkxvbtQYpcM-mB2x2IXSS7QJFx_MEYfDvdqjWlhATW1IkqzwgIMXCcSXUlqoAs_bO-FtNgJ4Sh9-L5PRbO7YCsp5CFdaiMoiZdX8/w673-h398/ggg.jpg" width="673" /></a><br /></p><p>
</p><p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">In
recent years, Artificial Intelligence (AI) has been extolled by businesses and
individuals because of its immense capabilities. With this, BERT and
ChatGPT came into competition and now both are striving for supremacy. Both of these
chatbots are efficient at comprehending and generating human-like responses.
The two are undeniably powerful in terms of performance, but it seems like
users are lunging more towards ChatGPT since the release of its latest version.
In this blog, we will discuss the strengths and weaknesses of these two
competitors. So, keep on reading!</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">ChatGPT
3 and ChatGPT 4<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">ChatGPT
3 is an AI model developed by OpenAI which helps individuals to perform a
number of Natural Language Processing (NLP) tasks including language
translation, answering queries and also summarizing text, but the input and
output is limited to 3000 words. This model is trained on 570 gigabytes of
Internet text and has 175 billion parameters. Its versatility allows it to adapt
to changes in a conversation, no matter how complex the request is. This
autoregressive language model is helping companies in code building, providing
customer support, data analysis, creating website mockups, interpretation of
different languages etc. Later, in this year OpenAI released an enhanced
version called the GPT 4. This multimodal large language model has the ability
to transform images into texts and interpret it. Since it is trained on 100
trillion parameters (i.e. books, Wikipedia and various other online resources)
it can perform many complex tasks. Companies like Duolingo have already
incorporated both these models in their operations and many of them are using
it for app animations due to its precision, creativity and accuracy.</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">BERT<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">BERT,
the acronym stands for Bidirectional Encoder Representations from Transformer.
It is a product of Google that is best at performing sentiment analysis and
helps in natural language understanding (NLU). This model has 340 million
parameters and is pretrained on 2.500 million Wikipedia words and 800 million
Book Corpus. Its feature of bi-directionality provides better understanding of
the context. This tool is very useful for text generation, summarization and
question answering. Through its mask language model (MLM) the meaning and
context of hidden words can be predicted.</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">A
Comparison<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Both
GPT and BERT are based on transformer architecture that has many layers. The
main difference between the two is that GPT generates text in one direction
(i.e. from left to right) because of its autoregressive transformer decoder.
This means it predicts the next word on the basis of its relation with the
previous word. While BERT processes in both directions for an accurate
contextual understanding (i.e. right to left and left to right).<o:p></o:p></span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;"><o:p> </o:p></span><span style="color: #222222; font-family: "Times New Roman", serif; font-size: 12pt;">In
conclusion, both ChatGPT and BERT are invaluable NLP tools that are all set to
revolutionize the world with their extensive capabilities. BERT is more
suitable for tasks that require in-depth understanding of the context while GPT
has an edge in text generation.</span></p><p></p><p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;"><o:p></o:p></span></p><p><br /></p>Shehr Banohttp://www.blogger.com/profile/14939709263332991338noreply@blogger.com0tag:blogger.com,1999:blog-942667449966917990.post-53673891575945135052023-08-28T22:13:00.000-07:002023-08-28T22:13:30.216-07:00The Upcoming Solar-Electric Vehicles<p style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiIbp86LPVGPurDsZGlENKj85pPB5yFzvrPsjN1HxwijVAyGGUhjFy-OQenlm_EX9fdiEZKgyCuOkeHiFPtAE0AUO-ApoJTDKoaBd5dZ2_U5NFKujzrJebuZfv0N24-KbgderBM90Y-I2dJunAq8q1LlkyfBO79ZQtORoHyrUsxdYjZmjbP9tebiJ0YMJQ/s1751/cccv.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1168" data-original-width="1751" height="391" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiIbp86LPVGPurDsZGlENKj85pPB5yFzvrPsjN1HxwijVAyGGUhjFy-OQenlm_EX9fdiEZKgyCuOkeHiFPtAE0AUO-ApoJTDKoaBd5dZ2_U5NFKujzrJebuZfv0N24-KbgderBM90Y-I2dJunAq8q1LlkyfBO79ZQtORoHyrUsxdYjZmjbP9tebiJ0YMJQ/w672-h391/cccv.jpg" width="672" /></a><br /></p><div style="text-align: left;"><p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="color: black; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi; mso-themecolor: text1;">Making the Future Pollution Free<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: black; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi; mso-themecolor: text1;">Technological advancement has made individuals and
companies more ecologically conscious. Traffic and vehicular pollution are
escalating due to an increase in population and standard of living. Gas and
petrol-powered vehicles have proved inefficient i.e. they are not just costly
but also negatively impacts the environment. As a counter strategy, the world's
renowned automotive companies, Hyundai Motors and Kia Motors, geared up to
launch their solar charging vehicles to minimize the CO2 emission and improve
mileage. In this blog, we will discuss the benefits and features that Hyundai
Group Motors is offering in their solar powered vehicles. </span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="color: black; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi; mso-themecolor: text1;">A Step Towards Nature<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: black; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi; mso-themecolor: text1;">Hyundai has introduced its first ever solar electric car
known as Sonata Hybrid with a translucent solar roof to absorb the sun rays
that will charge the vehicle. This new system comprises a solar panel, a
battery and a controller, giving a green message to the public. With the help
of photovoltaic cells, the solar energy is converted into electrical energy
which is then stored inside the batteries. The 100W solar panel generates an
energy of 100Wh in an hour. On an average, it will charge 30-60% of the battery
per day, adding 3-4 miles to its range. However, it also depends on the weather
and the environment where you drive. These features can enhance the fuel
efficiency of internal combustion engine (ICE) vehicles as well.</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: black; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi; mso-themecolor: text1;">While comparing it with competitors, some people argue
that the transition between gas and electric is not seamless. Above that, such
cars are fully optimal in sunny areas. But the bright side is that an increase
in exports is expected, since environmental laws are being implemented
worldwide. The other added features of this car include leather
upholstery, a sleek exterior with a touch of sportiness, front and rear parking
sensors, surround view camera, cupholders, LED lights, automatic passenger and
driver windows, spacious and comfortable sitting that gives a sense of openness
to the passengers. Unlike the traditional cars, it significantly reduces noise
pollution, making your journey peaceful. Passengers can even enjoy a panoramic
view from the sunroof.</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="color: black; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi; mso-themecolor: text1;">A Choice of Green Minded Consumers<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: black; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi; mso-themecolor: text1;">Solar vehicles are an exciting but an expensive
innovation. It is a great buy for the customers who are safety conscious and
concerned about the environment. With time these vehicles are getting more
efficient, reducing our dependence on fossil fuels and creating a sustainable
future for the coming generations.<o:p></o:p></span></p><br /></div><p></p>Shehr Banohttp://www.blogger.com/profile/14939709263332991338noreply@blogger.com0tag:blogger.com,1999:blog-942667449966917990.post-57514528775592277312023-08-27T22:09:00.004-07:002023-08-27T22:13:09.153-07:00The Hologram Technology and Its Applications<p style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgyyo75skPSywEqqFOvePxkLKcim2nWX4MhMVVjWWrCvg1TZpwPqyRoECYIb0qEcciWGZNhhXwPtFnEbHv_iieHrxSwFFdQt4yIEBtoo0kDlaelPurAJpxDxKtIM1PZjgmfqRauBSkyXRsDGE2pwqvYFtELZhOflGcA3U6QIqrC8d6fHEptwoJlpHAp7no/s2000/kaaaa.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1333" data-original-width="2000" height="395" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgyyo75skPSywEqqFOvePxkLKcim2nWX4MhMVVjWWrCvg1TZpwPqyRoECYIb0qEcciWGZNhhXwPtFnEbHv_iieHrxSwFFdQt4yIEBtoo0kDlaelPurAJpxDxKtIM1PZjgmfqRauBSkyXRsDGE2pwqvYFtELZhOflGcA3U6QIqrC8d6fHEptwoJlpHAp7no/w690-h395/kaaaa.jpg" width="690" /></a></p><div>
<p class="MsoNormal" style="line-height: normal;"><span style="background: white; color: #222222; font-family: "Times New Roman",serif; font-size: 12pt;">Technology
has certainly relieved us from many strenuous tasks but humans can still never
beat nature, no matter how much they learn or achieve through their
intellectual ambition. Almost all the technologies that have been introduced
are indirectly or directly related to nature and living things. Even the idea
of hologram technology has been imitated after studying the living organisms
such as butterflies, peacocks and beetles. For example, the metallic texture
and color we see on a beetle's body are a result of 2D holographic type
structures which are created by nature. So, let’s discuss holograms in detail
and see how science and technology have created ease for us.<o:p></o:p></span></p>
<p class="MsoNormal" style="line-height: normal;"><b><span style="font-family: "Times New Roman",serif; font-size: 12pt;">What
is Hologram Technology?<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Hologram Technology is a very
interesting imaging technology through which three-dimensional images are
created. These holographic 3D displays are visible to the naked eye and one
does not need specs or any other wearable devices to view these objects. A single
light beam is divided into two parts with the help of a laser. The two beams
that are created in this process are usually named as reference beam and object
beam. Later, the object beam is diverted towards a recording medium and comes
into contact with the reference beam, together making up an interference
pattern. The original object is then imitated into a three-dimensional form
through this pattern.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Applications
of Hologram Technology<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-bidi-font-weight: bold; mso-fareast-font-family: "Times New Roman";">Hologram
Technology is being used for different purposes in almost every industry. Here
are some of its most significant examples:</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Entertainment
and Art<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-bidi-font-weight: bold; mso-fareast-font-family: "Times New Roman";">The entertainment
industry is using hologram technology because it provides interactive
experience to the audience and grabs their attention. It helps to create
virtual performers i.e. the audience can see the deceased singer performing on
stage. Similarly, museums and galleries are no more boring as holograms create
immersive art exhibitions. Visitors find the artwork visually appealing and it
offers them a unique way to interact with the master pieces.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Medical
and Healthcare <o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-bidi-font-weight: bold; mso-fareast-font-family: "Times New Roman";">Hologram
technology has eased the work of doctors and surgeons too. They can now
visualize the whole human body or parts of it in a 3D form. Diagnosis and
treatment of disease have become much easier through medical holography as
organs, bones and other body structures can be studied through the images.
Complex surgeries are performed more successfully as risk of complications has
reduced. This is also helping in the speedy recovery of a patient.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Education<o:p></o:p></span></b></p>
<span style="font-family: "Times New Roman",serif; font-size: 12pt; line-height: 107%; mso-ansi-language: EN-US; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-US;">Holograms have also changed the way we learn,
enhance our experience and gain more knowledge. In the education sector, this
technology is being used to provide interactive, engaging and immersive
experiences to </span><span style="font-family: "Times New Roman", serif; font-size: 12pt;">the students, helping them to learn
more effectively. For example, holographic simulations are being used to clear
the science and engineering concepts of students. They can interact with
complex systems in a direct way.</span></div>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Advertising
<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-bidi-font-weight: bold; mso-fareast-font-family: "Times New Roman";">Many
companies are incorporating hologram technology in their advertising campaigns
to make their displays more attractive and memorable. When brands create 3D
models of their product, customers can view it from all angles without the
hassle of visiting the store. This technique is very useful and effective for
some products like cars and appliances which cannot be easily showcased through
websites.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-bidi-font-weight: bold; mso-fareast-font-family: "Times New Roman";">Hologram
technology has uplifted many industries through its remarkable and fascinating
features. As technology is advancing at a rapid pace, we will witness new and
exciting uses of this technology in the coming years.<o:p></o:p></span></p>
<div><span style="font-family: "Times New Roman",serif; font-size: 12pt; line-height: 107%; mso-ansi-language: EN-US; mso-bidi-language: AR-SA; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-US;"><b><span style="font-size: 12pt;"> </span></b> </span></div>Shehr Banohttp://www.blogger.com/profile/14939709263332991338noreply@blogger.com0tag:blogger.com,1999:blog-942667449966917990.post-89394038272365635132023-08-25T04:16:00.001-07:002023-08-25T04:18:32.674-07:00All About the New Minimis Glass <p style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEikgCg3xSaMJ3cffrj1VSz6qDKP4CNHhffjclyuDfAt-UgpJL7JRDiCd1rV9hI0tkYw4jhuCIVJhv4WrREnimQj4jQhjBKh6YihkvzdXM4jnC5Z4lUdIoSlVT_w6cmxewKJaGTWfmtk5374YQxnlJrV46vhPBAb4aCTSjKmS9ZZSb9qbexykrU6OmzToz4/s780/nnn.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="468" data-original-width="780" height="397" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEikgCg3xSaMJ3cffrj1VSz6qDKP4CNHhffjclyuDfAt-UgpJL7JRDiCd1rV9hI0tkYw4jhuCIVJhv4WrREnimQj4jQhjBKh6YihkvzdXM4jnC5Z4lUdIoSlVT_w6cmxewKJaGTWfmtk5374YQxnlJrV46vhPBAb4aCTSjKmS9ZZSb9qbexykrU6OmzToz4/w685-h397/nnn.jpg" width="685" /></a></p><div style="text-align: left;">
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">A
gadget you must have!<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Despite
the years of backbreaking work, many smart shade companies have foundered in
their mission to find a firm footing in the wearable industry. Their touted
attempts were overlooked by the tech enthusiasts and users, presumably because
they found them impractical and uninteresting. However, a Sydney based startup
is quite optimistic to design, develop and sell its smart glasses, targeting
the athletes (runners and cyclists). Let’s have a look at the features and
benefits they will be offering to the users to attract them. </span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">What's
new for fitness enthusiasts and athletes?<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">While
cycling or running, it is quite distracting and risky to hold or use your
phone. You might bump into a tree or a passing vehicle while you are fully
engrossed in your phone, either monitoring your fitness or navigating the GPS.
To end your problems, an Australian based company known as Minimis Technology
has introduced its first finest smart glasses. This new gadget is called
Minimis Glass that presents the statistics (speed, distance, time and heart
rate.) maps and route information right before the wearer's eyes through the
HUD navigation system. This gadget gives real time performance data, allowing
users to track and monitor their health and fitness.</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">For
the safety of the cyclists, this device offers Garmin Varia that enables the
rider to detect the vehicle and track the traffic behind him/her. Whether you
ride on a humid, foggy or a sweaty day, it won’t blur your vision with cloudy
patches like the normal glasses. The polarized transition lenses, lightens and
darkens according to the daylight. These features not just protect your eyes
from the ultra violet radiations but also help you to see clearly while you
perform exercise. These glasses are also water resistant and do not slip from
your nose bridge. You do not require your phone while wearing these shades
since it offers a number of features on a custom Android OS platform. These
include Bluetooth, eSIM support, ANT+, Wi-Fi facility as well as music
streaming for entertainment purposes. Lastly, one amazing thing to note is that
its battery lasts for 7 hours and can be charged through its charging
case. </span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Final
thought<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">The
exact release date of minimis glasses is still not known as the product is
still in the development phase. Its success largely depends on how well it will
fulfill the needs of the target users. Only the future can tell whether it will
be in the limelight or not.<o:p></o:p></span></p></div><p></p>Shehr Banohttp://www.blogger.com/profile/14939709263332991338noreply@blogger.com0tag:blogger.com,1999:blog-942667449966917990.post-76627156433798855472023-08-24T03:18:00.003-07:002023-08-24T03:19:48.539-07:00The Best Streaming Services in this Digital Age<p style="text-align: center;"></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjHAfVpti8kyRN2KQ53Yy9jzQqj948IfwA9fTpWCUBCMlHvOY02ON_O7flSwrHStlFZNhvXWrxDKHgePdfaBG34RNhKdw0li-0OvqulsnI-ZC28TaOlcuYhIS3gPMhzgfM_uwaQ-e4L4T5phBAHOet7a2NPR-AE-hyJDpu0rfQ-OY_QhfCPN_6jgTvu92o/s320/lll.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="180" data-original-width="320" height="396" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjHAfVpti8kyRN2KQ53Yy9jzQqj948IfwA9fTpWCUBCMlHvOY02ON_O7flSwrHStlFZNhvXWrxDKHgePdfaBG34RNhKdw0li-0OvqulsnI-ZC28TaOlcuYhIS3gPMhzgfM_uwaQ-e4L4T5phBAHOet7a2NPR-AE-hyJDpu0rfQ-OY_QhfCPN_6jgTvu92o/w701-h396/lll.jpg" width="701" /></a></div><p></p><div>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">A stir in the
entertainment industry<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Have you ever glued
yourself to the laptop or Smart TV screen for hours to binge watch your favorite
television series with a bunch of snacks by your side? If yes, then this
digital age is all set to level up your experience through a plethora of
streaming services options. Though, it is up to you to choose the one which
best fulfills your preferences and needs. For now, we have a list of
entertainment companies which you can choose to spend your leisure time with.
Let's have a look at their features and discuss their benefits in detail.</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Netflix<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Seems like Netflix is
winning the competition in the streaming industry by offering a variety of TV
series, documentaries and movies of different genres to the audience. It has a
visually pleasing and an easy to use interface. Netflix does not only offer its
original series, but also provides personalized recommendations that match
users interest. If you are on vacation, away from home and without internet
access, you can watch your favorite content offline by simply downloading it beforehand.
Furthermore, its plethora of original series like "Peaky Blinders"
and "The Queen's Gambit" have captured the attention of millions of
global users.</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Amazon Prime Video<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Another company in the
streaming market that is known for its tremendous features is Amazon Prime
Video. It has an extensive range of TV shows, original series, documentaries
and movies. If you have Amazon Prime's membership you can avail exclusive deals
including free shipping and discount offers on Amazon products. If you are
eager to know about the cast, soundtrack and crew of a particular show or
movie, the X Ray feature will provide all the production details. The company's
unique offerings like "Good Omens" and "The Boys" makes
plain that it is fully committed to deliver phenomenal and diverse content to
its viewers.</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Disney+<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">This streaming
platform is a fine choice for those who love classic animations or want to
watch a movie during a family get together. It presents a trove of dreamy Disney
movies and fictional content including Pixar films, Star Wars Sagas and Marvel
movies. For nature lovers, it offers interesting National Geographic
documentaries. Thus, it is fit for children, youngsters and adults,
particularly for its family friendly interface. Moreover, each family member
can create his/her own separate profile. The original popular series of Disney+,
"Monsters at Work" is a spin-off of Monster, Inc. through which the
company was able to garner considerable attention. This showcases its prowess
at creating original masterpieces.</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">With technological
advancement, the streaming industry is also making strides by offering rich
content to the audience, perfectly in line with their interest. There are a
bunch of different options available for the viewers which they can use anytime
by simply signing into their accounts. <o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family: "Times New Roman",serif;"> </span></p></div><p style="text-align: center;"> </p>Shehr Banohttp://www.blogger.com/profile/14939709263332991338noreply@blogger.com0tag:blogger.com,1999:blog-942667449966917990.post-90647148888494150212023-08-23T04:19:00.000-07:002023-08-23T04:19:31.733-07:00Affiliate Marketing Strategies for Entrepreneurs<p style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh5N8VayGzVkVuA5_mPnml0y4e6dmIFRB7iYwldawhgg_dCGkl_S602A7tlwLyCSflNRZqIg4NnG7cxvV7atDKOZ_UgwDJrCvFFgJmFDXpUnktKMx4B2jLD4kfJ6p1iwHUDyngFMnx8GhUyv62sfkHYmE4VGcFevqyWpvNtyvyJYJll0fIkEAHh06FGXKk/s1234/mmm.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="802" data-original-width="1234" height="383" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh5N8VayGzVkVuA5_mPnml0y4e6dmIFRB7iYwldawhgg_dCGkl_S602A7tlwLyCSflNRZqIg4NnG7cxvV7atDKOZ_UgwDJrCvFFgJmFDXpUnktKMx4B2jLD4kfJ6p1iwHUDyngFMnx8GhUyv62sfkHYmE4VGcFevqyWpvNtyvyJYJll0fIkEAHh06FGXKk/w693-h383/mmm.jpg" width="693" /></a></p><div>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Want
to earn passive income? How about signing up for an affiliate marketing program
and engaging in blogging? Affiliate marketing is one of the most powerful
marketing techniques that allow companies to meet their marketing goals at a
very low cost. Entrepreneurs market the products and services of renowned
brands through partnership. This allows them to earn commission based on the
brand's sales and the lead that is generated. They can multiply their earnings
if they successfully apply the below mentioned strategies. So, let's discuss
these in detail along with some examples. </span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Selection
of Niche and Produce Quality Content<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">As
an entrepreneur it is important to select a specific niche and focus on products
that are in line with the target audience needs and requirements. For example,
if you are a sport enthusiast you can go for affiliate partnership with brands
that make and sell athletic kits, sport shoes and other sport equipment. Once
this is done, creating high quality, interactive and informative content is
crucial to gain the attention of the potential customers and to retain them.</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Incorporating
SEO Strategies and Making an Email List<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">For
higher ranking and to generate organic traffic towards your content,
entrepreneurs can take help from Search Engine Optimization (SEO). They can
incorporate keywords in their tech blogs for increased visibility and use
affiliate links to the products they mention in their articles. To build long
term relationships with the customers it is essential to create an email list
and capture leads. Entrepreneurs can come up with email campaigns to market the
affiliate products.</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Use
Social Media Platforms and Give Product Reviews<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Social
media platforms allow entrepreneurs to increase their reach. We know how much
fame fashion and make up influencers have gained from their Instagram pages and
blogs. They can don a dress and mention affiliate links for those accessories
and apparels. When they give detailed and honest product reviews and compare it
with the competitor brands, customers end up making informed decisions.</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Offers,
Discounts and Performance Monitoring<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">When
brands offer limited time offers, sales and discounts, users lunge toward the
stores to purchase the items. For example, fashion bloggers can partner with
apparel or jewelry brands to offer their followers a limited time discount code
that they can avail. Entrepreneurs should also
monitor the affiliate performance metrics on a regular basis to see
which strategies are most fruitful.</span></p><p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;"><br /></span></p>
<span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; line-height: 107%; mso-ansi-language: EN-US; mso-ascii-theme-font: major-bidi; mso-bidi-language: AR-SA; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-US; mso-hansi-theme-font: major-bidi;">In
a nutshell, affiliate marketing is a great way to earn a handsome amount of
income by promoting brands, their products and services. However, best results
can only be achieved if you provide value to the </span><span style="background-color: white; color: #222222; font-family: "Times New Roman", serif; font-size: 12pt;">target
audience and focus on creating long term relationships through honesty and
trust.</span></div>Shehr Banohttp://www.blogger.com/profile/14939709263332991338noreply@blogger.com0tag:blogger.com,1999:blog-942667449966917990.post-60968546616071096712023-08-22T04:16:00.001-07:002023-08-22T04:17:17.180-07:00The Unprecedented Growth of Tech Sector<p style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjNh5PNHagUCpsZ5WatOCx_eX-fg5vCJoERcTgLIeXyWF82XSLRJvcZADoy_PvqtT4Fs5CwIvCZBQScqMSI18HfRHVkeXTllDRRgxf9ak16gwNdiSM_lSKLEs3WATGThtIvt1JYWBWXQg6ArpVpArmTbdZrsHa5QWGqJ17W6FWi2ipfBzGwB5sh9x1oJ5A/s1200/xxx.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="795" data-original-width="1200" height="378" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjNh5PNHagUCpsZ5WatOCx_eX-fg5vCJoERcTgLIeXyWF82XSLRJvcZADoy_PvqtT4Fs5CwIvCZBQScqMSI18HfRHVkeXTllDRRgxf9ak16gwNdiSM_lSKLEs3WATGThtIvt1JYWBWXQg6ArpVpArmTbdZrsHa5QWGqJ17W6FWi2ipfBzGwB5sh9x1oJ5A/w684-h378/xxx.jpg" width="684" /></a></p><div>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Globally,
the tech sector is booming. There is no doubt that this industry has surprised
us with unanticipated growth within a few years of time. The disruption that
was caused by the pandemic has long been bridled and again the demand for tech
related goods and services is surging. There is a growing pressure on tech
companies to embrace agility and digital transformation as well as enhance the
skills of their talent pools. In this blog, we will discuss some of the
technologies and new positions that have emerged to uplift and contribute
towards the success of this sector. So, let's begin!</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Internet
of things (IoT) and Artificial Intelligence (AI)<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">The
Internet of things (IoT) and Artificial Intelligence (AI) is adding comfort to
your life through automation of your daily tasks. In many areas of the
developed and developing countries, smart cities and homes are being built
where the lights, appliances, televisions and other objects or systems are
connected through the internet. These connected devices can be controlled
remotely through your smartphones or tablets, by voice control features or
through the touch of a button. You can adjust their settings according to your
preferences i.e. setting your room lights to turn off at night when you sleep.
Sensors and wireless cameras are also used in street lights to automatically
turn them off in the daily light. Even self-driving vehicles are being
introduced to take you to a particular destination without human operations
(i.e. with the help of radars, sensors and cameras). </span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Data
Centers and Security<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">In
order to keep the large amounts of data that a company has collected for the
analysis, they need data centers and data analysts. This helps them to better
understand customer behavior and their preferences. Later, they can create
products and services accordingly. Similarly, the need for security experts is
growing as hackers and foreign actors are more active than ever. Such
cybercriminals try to sabotage the image of a brand by stealing their data or
identity and by siphoning company secrets.</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">AR,
VR and Healthcare Digitization<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Augmented
Reality and Virtual Reality are changing the way we interact with technology
and also creating new job opportunities. These technologies create an immersive
virtual environment for us or superimpose digital features (i.e. graphics,
effects or images) into our physical world. The healthcare sector has been most
impacted by such technological evolution. New methods have come up to diagnose
and prevent the spread of diseases. Whether you have to use fitness tracking
devices, perform complex surgeries or manage patients records, everything is
dependent on digital technology.</span></p><p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;"><br /></span></p>
<span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; line-height: 107%; mso-ansi-language: EN-US; mso-ascii-theme-font: major-bidi; mso-bidi-language: AR-SA; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: EN-US; mso-hansi-theme-font: major-bidi;">In
essence, sky high growth is expected in the tech sector in the coming future.
Much of its success is due to the transformation of other industries </span><span style="background-color: white; color: #222222; font-family: "Times New Roman", serif; font-size: 12pt;">like
manufacturing, health and aviation where new tools, techniques and technologies
are being adopted. This in turn is increasing the demand (i.e. derive demand)
of the tech sector.</span></div>
<p class="MsoNormal"><o:p> </o:p></p>Shehr Banohttp://www.blogger.com/profile/14939709263332991338noreply@blogger.com0tag:blogger.com,1999:blog-942667449966917990.post-14715971087323259952023-08-21T04:18:00.003-07:002023-08-21T04:18:48.320-07:00Some Amazing EdTech Tools for Educators<p style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiJQeajXa90WqwXytBH5NK0e52-AVzyVRnndsIXAwcoRqmh9QlkIzdnHtmFY0YgvUnw3XkqjHwMzoLCKhYdHl_7s9T-N14XyELSokKVa1vvPB0XONUnz3naLiSI5ikDmZlenMNvQW9h5ZDwgcNaD-8NXb5aQk6_FDqArsx_dwtZWoN93xENCeLmzV1b_a0/s1275/kn.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="798" data-original-width="1275" height="391" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiJQeajXa90WqwXytBH5NK0e52-AVzyVRnndsIXAwcoRqmh9QlkIzdnHtmFY0YgvUnw3XkqjHwMzoLCKhYdHl_7s9T-N14XyELSokKVa1vvPB0XONUnz3naLiSI5ikDmZlenMNvQW9h5ZDwgcNaD-8NXb5aQk6_FDqArsx_dwtZWoN93xENCeLmzV1b_a0/w689-h391/kn.jpg" width="689" /></a><br /></p><div style="text-align: left;"><p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";">Some Amazing EdTech Tools for
Educators</span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";">Like every other sector, technology
has revolutionized and played a crucial role in the field of education too. A
number of tools have been introduced to provide a seamless learning environment
to students enrolling in school, colleges, universities or any other
educational institute. These software and technologies were widely adopted
during the time when pandemic hit the world, allowing teachers to connect,
communicate and deliver academic content to their students, remotely. Even now
such tools are being used inside classrooms to provide an interactive learning
experience to them. In this article, we will discuss some of the latest tools
that educators are using today. So, keep reading!</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";">1. Screencastify<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";">Today's kids have got more
technological exposure so they enjoy watching videos and at the same time internalize
what they see. Through Screencastify educators can make engaging videos which
they can share with these young learners in the classrooms. They can also watch
them at home through the hybrid feature and later you can give them one on one
lessons in class to clear the concept. This tool allows you to create virtual field
trips, record, make changes and share video assignments with pupils. This tool
is available as a free Chrome extension. You can post the video through
the Watch Page, keep a track of the number of views and check who watched
it. </span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";">2. Google Workspace<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";">Google Workspace is one of the best
tools for teaching and learning. You can work on projects and make interactive
slideshow presentations through Google Slides and Google Docs. Google Forms
also allows you to create online surveys and quizzes to get feedback and know
how much the students have learned and understood the concepts. Other than that,
with the help of Google Drawing teachers can create visuals i.e. diagrams and
charts for the students and classroom. In this way, they can better comprehend
topics. All these tools are free if you have a Gmail account. Plus, you do not
have to install Microsoft Office or PowerPoint in order to create professional
documents.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";">3. Headspace<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";">Every individual is dealing with
stress and anxiety and some of us are unable to handle pressure including the
students. Headspace is a useful tool for social emotional learning that can be
used in the classroom to teach students how to control their emotions. Students
can learn meditation techniques and ways that can help them to relax and
sleep better. It has a 14-day free trial for which you can sign up.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";">There is an endless list of EdTech
tools to enhance the learning skills of students. These tools and platforms can
prepare them for a tech savvy workplace with which they might work in future.<o:p></o:p></span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";"><o:p> </o:p></span></p><br /></div><p></p>Shehr Banohttp://www.blogger.com/profile/14939709263332991338noreply@blogger.com0tag:blogger.com,1999:blog-942667449966917990.post-24889056773032108422023-08-18T05:24:00.000-07:002023-08-18T05:24:01.871-07:00The Future of Work with Artificial Intelligence<p style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhrl_sfzL5RB9LMjReBUpMPuJysfwYjgcyXQSJn26HQqkT6breVFNnMpl3gvLLY6hzB6x1XBd2p3h-b7qaZcUQMD2VszPG4rzkaBpi9CTY1ZMydLnEe1A-Jk_4TSo8QkcPQN2Ey_rBEl19g5cV7NEcqzBWV6cvLRiyZFXC_OM6ueQIhNIkJWA7NzpR-8hY/s1600/hbfe.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="890" data-original-width="1600" height="390" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhrl_sfzL5RB9LMjReBUpMPuJysfwYjgcyXQSJn26HQqkT6breVFNnMpl3gvLLY6hzB6x1XBd2p3h-b7qaZcUQMD2VszPG4rzkaBpi9CTY1ZMydLnEe1A-Jk_4TSo8QkcPQN2Ey_rBEl19g5cV7NEcqzBWV6cvLRiyZFXC_OM6ueQIhNIkJWA7NzpR-8hY/w683-h390/hbfe.jpg" width="683" /></a><br /></p><div style="text-align: left;"><p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";">Embracing Change<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";">When Artificial Intelligence (AI)
first emerged, individuals were apprehensive that machines would rule and their
jobs would be at risk. However, they were relieved when that did not happen.
Humans and machines are inseparable in a workspace and would be working
together in the foreseeable future. If some jobs have been lost many new ones have
been created that are reshaping the industries. In this blog, we will discuss
how AI is changing the future and pushing us into a new era of opportunities.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";">The Rise of Automation and Work
Flexibility<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";">Artificial Intelligence (AI) has
overtaken many tasks that humans used to perform and handle i.e. the
administrative tasks. This has resulted in cost reduction for companies and
increased efficiency. AI has also boosted human capabilities, allowing workers
to make informed decisions and focus on creative and more challenging tasks.
The tools that are backed by AI have enhanced flexibility as remote workers can
collaborate virtually. It provides real time insights and helps employees in
complex decision making. Overall, AI improves their work life balance and
allows them to be more productive.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";">Heading towards Creativity and
Innovation<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";">Tasks have been now divided between
humans and machines. Human’s role is crucial where ideas and design require
brainstorming. AI can provide valuable insights and innovative solutions by analyzing
massive amounts of data, giving way to creativity. AI is also helpful in
predicting consumer behavior, identifying trends and in performing repetitive
tasks through automation. This has changed the job requirements and opened up
doors for new roles.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";">Unveiling New Industries that needs
Agility<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";">The demand for professionals and
specialists belonging to the field of AI has increased due to the emergence of
new industries. AI has uplifted the real estate development, introduced new
healthcare solutions and autonomous vehicle technology. Apart from this, AI
ethics and consulting is a new position and many companies are looking for
candidates who possess such relevant AI skills. Organizations that are leveraging
the power of AI should embrace agility. This means continuous improvement and
innovation is crucial to meet the changing market needs. Companies will also have to
implement AI solutions timely to avoid failure.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";">New Skills and Ethical
Considerations<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";">In the upcoming future, employees
will have to upgrade their soft skills and learn new technical skills. For
example, critical thinking, machine learning, knowledge of AI frameworks, data
analysis, adaptability and problem solving etc. However, companies should also
be prepared to address the issues of data privacy and algorithms biases.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";">Adaptability for a Seamless Future<o:p></o:p></span></b></p><p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";">The above points have highlighted
that AI has unlocked many possibilities for us, though its drawbacks are quite
diminutive in nature. The technology is best at handling data intensive tasks
while humans are great at complex decision making. Thus, humans and AI powered
machines should work together without one replacing the other in order to
achieve optimal outcomes.<o:p></o:p></span></p><br /></div><p></p>Shehr Banohttp://www.blogger.com/profile/14939709263332991338noreply@blogger.com0tag:blogger.com,1999:blog-942667449966917990.post-29020471337023601032023-08-17T03:43:00.002-07:002023-08-17T03:57:20.062-07:00Google unleashing its new product: Gemini<p style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgfP6YsEiuXbLyPzv7NfGBB9aM1862EAgxUcwlTvsyUCsGAWaA6sjx1YerFESzjA-Em8pHsrfNyHAY9ld4SMlDbhc89LEDBAN-nw8TANTlsDI7yieb2jK9ESieQhv6f0ocv2tSZsXVXPSodW_NxHZddFni0ZHy7MWpJAqp7fBAaKrHdoYSN5ffTxmuBQoI/s1280/bb.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="720" data-original-width="1280" height="386" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgfP6YsEiuXbLyPzv7NfGBB9aM1862EAgxUcwlTvsyUCsGAWaA6sjx1YerFESzjA-Em8pHsrfNyHAY9ld4SMlDbhc89LEDBAN-nw8TANTlsDI7yieb2jK9ESieQhv6f0ocv2tSZsXVXPSodW_NxHZddFni0ZHy7MWpJAqp7fBAaKrHdoYSN5ffTxmuBQoI/w709-h386/bb.jpg" width="709" /></a><br /></p><div style="text-align: left;"><p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">The
Next Big Swing<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Conversational
AI models have gotten a nod from the public since the day ChatGPT came out.
Tech giants like Google were covetous and taken aback. As a counter strategy,
most of them were adamant to unleash something incredible that would turn the crowd’s
attention towards them. But it seems like Google is worried the most, since its
search business is impacted by OpenAI's ChatGPT. Few months ago, it released its
AI powered chatbot known as Bard. To outperform and win the game against its
competitor, it is working on a much larger AI project known as Gemini AI by
integrating machine learning technology. In the midst of this stiff
competition, users are excited to experience the new Generative AI model. So, let’s
see what's forthcoming for them.</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Delving
into the details<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">It
is reported by unofficial sources that the former employees of DeepMind and
Google Brain are fully hooked up for a new project, Gemini. The tentative date
of its release is October, 2023. The research lab team of Google has stated
that their new large language model is currently under its development stage, but
it will outdo the GPT 4 model through AlphaGo's capabilities that will make it
adept at problem solving and strategic planning. The company has spent hundreds
of millions on Gemini and it is said to replace its previous PaLM 2 AI
model. </span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">What
sets it apart?<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">There
are several limitations and challenges that current models are facing which
will be addressed by Gemini through Reinforcement Learning. This will allow
systems to learn from its own interaction and perform functions according to
specific situations. The Gemini model will also be able to generate
contextual images and will also offer many other unique features. The aim of
the company is to create a multifunctional product by combining AI image
generation and text capabilities. In the future, it might also help you to
analyze and interpret flow charts and assist in controlling software through
your voice. Software engineers who want to use Gemini will have to pay for
access via the Google Cloud server rental unit. In order to answer users’
questions, this model will identify patterns by analyzing text and images.
Gemini will also be trained upon YouTube video transcripts while sticking to
ethical boundaries, making sure that there are no encroachments of copyrighted
data.</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Conclusion<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">In
short, the race for dominance is getting tough. Gemini's potential is huge,
customers and investors are anticipating that it will surely blow out ChatGPT
as soon as it will make entry into the market. However, its official launch
will reveal whether it will revolutionize the industry through its capabilities
or not.<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; line-height: 107%; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-hansi-theme-font: major-bidi;"><o:p> </o:p></span></p><br /></div><p></p>Shehr Banohttp://www.blogger.com/profile/14939709263332991338noreply@blogger.com0tag:blogger.com,1999:blog-942667449966917990.post-28090788223296561652023-08-16T03:26:00.001-07:002023-08-16T03:27:02.897-07:00The Era of Cyber Crimes<p style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgZXljWhoOUpClQweAKbb5nE8WJE7mk_tCc_qkXyFVH90TkSuCU7kIrY72VcpTTv0quPYdCwpb-cJ-k80UscrLt7mJvWVLzjtRN0zTCJwTNbDgg9QA03NncGTL-f0EApc86hd3Bl9SLMB4N5rP3N9tq1BQjMM8NRCccIwiK78-QnZzT3chmzRAGF-TXLsQ/s1024/vc.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="442" data-original-width="1024" height="377" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgZXljWhoOUpClQweAKbb5nE8WJE7mk_tCc_qkXyFVH90TkSuCU7kIrY72VcpTTv0quPYdCwpb-cJ-k80UscrLt7mJvWVLzjtRN0zTCJwTNbDgg9QA03NncGTL-f0EApc86hd3Bl9SLMB4N5rP3N9tq1BQjMM8NRCccIwiK78-QnZzT3chmzRAGF-TXLsQ/w674-h377/vc.png" width="674" /></a></p><div style="text-align: left;">
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">In
the last two decades, we have seen many positive contributions of technology.
However, technology has also escalated and posed several threats in this modern
world. One of those is cybercrime whose prevalence has increased the tension
among the individuals, businesses and government. Cybercrime can result in
devastating consequences if proper preventative measures are not taken. In this
article, we will discuss some of the major cyber-crimes that have wreaked havoc
and will also propose solutions that might aid in the creation of a secure
digital environment. To learn more, continue reading!</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">The
Rise of Data Breaches<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">The
issue of data breaches has put individuals and companies in dire straits. Their
personal or corporate data gets exposed when the attacker gets unauthorized
access to their critical and confidential information. As a result of such vile
acts, they suffer from financial losses and identity thefts. It also damages
the reputation of a company in the long run. To prevent from being a victim of this
malpractice, companies should take incisive cybersecurity measures including
regular security audits and encryption. They must also create awareness among
employees through data security training and implement multifactor
authentication.</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Ransomware
Attacks and Identity thefts<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Your
data can also be encrypted through malicious software. This is called
ransomware attack which can cause a major disruption in companies’ operations
as the attacker’s demand ransom in return for data release. It is important to
update your software regularly and keep data backups to prevent your critical
systems from getting paralyzed. Your staff should also be well aware of
phishing scams to avoid or combat initial infection. Fraud can also be
committed in the form of identity theft that is stealing someone’s personal
data, password, social security numbers or credit card information. So be alert
and keep a check on your financial accounts. Make sure you do not disclose any
personal information with others through social media. Also, the best way to
secure your accounts is to enable two factor authentication and set a strong
password.</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Phishing
Scams, Online frauds and Cyberbullying<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">You
may also receive deceptive messages, emails or websites. The receiver is duped
into sharing their sensitive information. So, be vigilant and careful before
you open a link or download an attachment sent from an anonymous source.
Moreover, there are online frauds that come in various forms i.e. shopping,
work from home and even when you make investments. Those who apply for jobs or
make online purchases should be sure to verify and check whether these websites
and companies are authentic. Also, make sure to use secure payment methods.
Individuals can also be subjected to humiliations and harassment through social
media platforms. Anti-harassment policies are crucial to deal with
cyberbullying. Above all, strict action must be taken against the perpetrators
and every digital platform should have block and report policies to condemn and
control vile acts.<o:p></o:p></span></p><p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Individuals,
companies and governments are more vulnerable than ever, so they must develop a
secure and robust digital landscape and remain cautious at all times. The above
discussed solutions can significantly reduce the rising threats and challenges
that they face every now and then.<o:p></o:p></span></p><br /></div><p></p>Shehr Banohttp://www.blogger.com/profile/14939709263332991338noreply@blogger.com0tag:blogger.com,1999:blog-942667449966917990.post-69103220042326182992023-08-15T03:34:00.001-07:002023-08-15T03:36:47.858-07:00The Benefits of Metaverse Technology<p style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjktWfhDavjSY37fMi_YUEgCF94irdsbpp8pVS2zhMxzNjrzcD4qdl5eHNXnnihMPNxRdG2otJZ-CDR9VbL3SkC2Rr_E-6SIAx8i-XBw7Tqr5-l1uyhGcF2iZYanwfAxxqTIMu4TksPCgWjybeTd7L-hojDhdudbDtrJa1ojyUUcCk5sIiNT1oYlZUoqNM/s1920/bx.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1272" data-original-width="1920" height="363" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjktWfhDavjSY37fMi_YUEgCF94irdsbpp8pVS2zhMxzNjrzcD4qdl5eHNXnnihMPNxRdG2otJZ-CDR9VbL3SkC2Rr_E-6SIAx8i-XBw7Tqr5-l1uyhGcF2iZYanwfAxxqTIMu4TksPCgWjybeTd7L-hojDhdudbDtrJa1ojyUUcCk5sIiNT1oYlZUoqNM/w646-h363/bx.jpg" width="646" /></a><br /></p><p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Embarking on the Metaverse Journey<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">In a few years of time, metaverse
has gained immense traction, because of the way it takes us into a remarkable
digital environment. This immersive technology is becoming a tangible reality with the technological transformation. In this article we will talk about
some major advantages of metaverse along with some real work examples. So,
let's discuss them in detail.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Delving into an immersive world<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">The level of immersion that
metaverse offers is matchless. It takes users into a digital world that is a
dreamy imitation of the real-world environment. This is of great help in the
education sector since it allows students to learn and gain knowledge through
interactive stimulation. For example, students enrolling in the medical
institutes can perform complex surgeries in a riskless environment i.e. a
virtual operating room.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">No Geographical Restrictions<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Metaverse eliminates geographical
barriers so individuals can collaborate and connect without the issue of their
physical locations. This has made remote work much easier as companies can
engage with their remote team through a shared virtual space. The tech giant,
Microsoft is working on its metaverse project through which they will be able
to hold meetings with their employees and clients to work on different
projects. This upcoming metaverse platform will provide a sense of presence.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Diverse Economies and Tailored
Experience<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Metaverse has also put forward new
economic models including the virtual economies where individuals can purchase,
give away or exchange the digital assets. Changing the way people earn and
spend their money. It also provides personalized experience (according to
individuals needs or preferences) to users. For example, while visiting a
retail outlet to shop, customers can get personalized recommendations and can
try apparels, shoes and accessories virtually before buying them. This advanced
level of customization satisfies the users and leads to their retention.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Entertainment, Training and Therapy<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">There are no more physical
limitations when it comes to entertainment. Sport events, competitions,
concerts and exhibitions can be held in a virtual space and everyone can
participate. It also enhances and promotes social interaction, allowing people to
connect and be a part of different communities. Metaverse also allows companies
to train their employees and people to enhance their skills. For example, in
the aviation industry they train the pilots through a virtual cockpit. They
learn to fly in changing weather conditions and prepare for emergency
situations. Likewise, industrial workers are also trained for extremely risky
scenarios in a controlled environment. Other than that, metaverse applications
are also seen in the healthcare sector where virtual reality exposure therapy
is used to treat patients suffering from disorders such as depression, phobias
or PTSD. It speeds up their recovery process since they have to grapple with
their weaknesses, insecurities and fears in a controlled virtual environment.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Final Thought<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">All in all, the benefits of
metaverse technology are poised to alter the way we carry out different
activities. It has huge potential since it takes us into an immersive and interactive world. With more and more technological progress, its impact on
different industries will become more profound.<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family: "Times New Roman",serif; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-hansi-theme-font: major-bidi;"><o:p> </o:p></span></p>Shehr Banohttp://www.blogger.com/profile/14939709263332991338noreply@blogger.com0tag:blogger.com,1999:blog-942667449966917990.post-40770904428107508112023-08-11T04:12:00.004-07:002023-08-15T04:01:35.529-07:00The Benefits of Diversity and Inclusion at Workspace<p style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi-kXvvCfXAFqF_N2BQpDGDwCYC4Ao5YQL13z0Yvtk97L1hzxVkhEISIpVFyl3TvOnQRJNmJ4hXdMvY03VjtiIEM4l_kyx5H-UC8HE7X_4JJktWtYATSokNvdxS73iESJ4gxfgO7C6V63M_r6dzS9zjiDhOOvzSFPzeVThuaXspgZpgXY6wJClVXdK8syE/s324/kk.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="180" data-original-width="324" height="369" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi-kXvvCfXAFqF_N2BQpDGDwCYC4Ao5YQL13z0Yvtk97L1hzxVkhEISIpVFyl3TvOnQRJNmJ4hXdMvY03VjtiIEM4l_kyx5H-UC8HE7X_4JJktWtYATSokNvdxS73iESJ4gxfgO7C6V63M_r6dzS9zjiDhOOvzSFPzeVThuaXspgZpgXY6wJClVXdK8syE/w698-h369/kk.jpg" width="698" /></a><br /></p><p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Every employee
matters!<o:p></o:p></span></b></p><div>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Diversity and
inclusion are inseparable terms that have become an integral part of business's
success. It means you value and support each and every employee as well as
equally engage them in all areas of the workspace. Companies who hire a variety
of individuals with different cultural backgrounds create a healthy business
environment. Researches have revealed that when a company fairly treats its
employees and does not hold a biased approach on the basis of their race,
gender or age, it will result in higher employee retention rates. In this article,
we will discuss some major long-term benefits of inclusion and diversity. So,
let's begin!</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">A path towards
innovation and creativity<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">When there is a
plethora of people with different skills, experience, knowledge and background
working in an organization they come up with innovative, unique and creative
ideas. This allows a business to stand out from its competitors and expand in
the long run. An also creates a balance of voices as each individual expresses
his/her own opinion on a particular subject. </span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">A wide range of
skills boost a business<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">With a number
of skills, you get different perspectives which can be of great help in problem
solving, brainstorming and when working on new business ideas. When people
apply for jobs or accept an offer, they also prefer a business where they feel
welcomed. Thus, hire the best pool of talent with excellent capabilities on the
basis of diversity and inclusion. </span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Employee-customer
satisfaction leads to more productivity.<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">There is always
room for growth within an organization. When teamwork and cooperation is
encouraged in an organization, employees exchange ideas and learn quickly. They
feel happy and satisfied which in turn enhances their productivity. They also
understand their customers better and know how to target them as some of them
might share similar backgrounds. Like-minded individuals tend to engage more by
buying products from them. Apart from that, when employees are respected and
heard, they open up and engage in mental health conversations that helps them
to prevent burnout. </span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Agility and
higher revenues<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">It is important
for companies to maximize the potential of every individual by taking advantage
of their collective intelligence. They will quickly address the challenges of
the changing marketplace by coming up with inventive solutions that accelerates
profits and improves revenue performance.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Today's
businesses should welcome change and eliminate discrimination of any sort in
order to be successful in the long run. They can attain explosive growth if
diversity and inclusion is well executed.<o:p></o:p></span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;"> </span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;"> </span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";"> </span></p>
<p class="MsoNormal"><o:p> </o:p></p></div><p style="text-align: center;"></p><div class="separator" style="clear: both; text-align: center;"><br /></div><br /><p></p>Shehr Banohttp://www.blogger.com/profile/14939709263332991338noreply@blogger.com0tag:blogger.com,1999:blog-942667449966917990.post-51625941805803102442023-08-10T05:05:00.004-07:002023-08-10T05:17:23.680-07:00Things that cripple software developer’s productivity<p style="text-align: center;"></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhIGnr75JnUfsMFi0DthAogwFQyDGGUeXdLfbHUqxTlZpH6_gO8VafSha1hKiJdRkRo3UdbYqHEsTcmLFZbwH5rLdvHZntLEkkN8VUFO9Ce6tqN9DyDRelMsA_EhUqhisHJx0B7TcGDJA4KzMmg8GKo9ANKZTuvnVtvA7iOZ-owevs6R8HMkwYxreDzJLQ/s270/nb.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="180" data-original-width="270" height="351" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhIGnr75JnUfsMFi0DthAogwFQyDGGUeXdLfbHUqxTlZpH6_gO8VafSha1hKiJdRkRo3UdbYqHEsTcmLFZbwH5rLdvHZntLEkkN8VUFO9Ce6tqN9DyDRelMsA_EhUqhisHJx0B7TcGDJA4KzMmg8GKo9ANKZTuvnVtvA7iOZ-owevs6R8HMkwYxreDzJLQ/w711-h351/nb.jpg" width="711" /></a></div><p></p><div>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";">All software development companies,
whether small or large, dedicate their time and energy on enhancing their
team's productivity. If a team is productive enough, the chances of earning
higher revenue will be more and the work efficiency will be better. To succeed
in their motives, they must first give a thought to the trigger points that
kills their developer’s productivity. So, let’s first figure out the root
causes that pull them away from getting into the productive zone.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";">Needless meetings and vague instructions<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";">Meetings between employees and
project managers are often time consuming. Rather than briefing about the progress
they engage in problem solving. Sometimes they lose track of time while
highlighting the details of a task or an issue they face. Moreover, developers
often lose focus when meetings are scheduled on a daily basis, so planning one
weekly meeting is good enough. Also, it is better to stick to a specific
agenda, keep them short and to the point. Instead of giving vague instructions,
detailed descriptions of a task should be given to the developers to prevent redo
and wastage of time and resources. </span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";">Micromanagement and technical debt<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";">When managers are tentative about
their entry level development team, they spend hours on meetings and over monitor
their performance. This pressurizes or demotivates them because under stressful
conditions they are unable to produce quality work. Apart from this, the fix it
later attitude of developers accumulates work because they look for shortcut
methods or write suboptimal code which has to be reviewed later. </span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";">Poor documentation and burnout<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";">Software developers often face the
constant pressure of tight deadlines while working on complex projects. The
clients or managers demand high quality code which causes a decrease in their
productivity because they are unable to fully pay attention to coding or
building. This eventually leads to burnout. A major gap in the development
cycle can occur due to the absence of clear documentation. Developers will
require more time to comprehend the processes, codebase, project and alter the
existing code will be challenging.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";">End Note<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman";">Behind the innovative software
solutions there are brain racking efforts of software developers. Their
productivity can be hampered by various factors, some of which are mentioned
above. It is upon the businesses and firms to empower them by creating an
environment where creativity along with sustainable growth is prioritized.<o:p></o:p></span></p>
<p class="MsoNormal"><o:p> </o:p></p></div><p style="text-align: center;"> </p>Shehr Banohttp://www.blogger.com/profile/14939709263332991338noreply@blogger.com0tag:blogger.com,1999:blog-942667449966917990.post-52476267116267802102023-08-09T04:19:00.007-07:002023-08-10T05:18:00.596-07:00Smart Glasses: Why is everyone drooling over it?<p style="text-align: center;"></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi5WTPj3EGd9ngJuCfFC_UEsBqwJrBrs_JesBLEDVuttHNSPDiQj5lGTicEYZd3qRFbPVhuq4dcq2hDZ0ach-uA3fYkodT2djtRcw6iQCDGTn4RkKGA90w9VTFqcSGJy3c5ItmoCwb3Z-ku0dH9pFHMrszychXCBLr17alxk08Lg9XaMHhq9K5xZ4vqXRE/s1920/bv.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1013" data-original-width="1920" height="352" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi5WTPj3EGd9ngJuCfFC_UEsBqwJrBrs_JesBLEDVuttHNSPDiQj5lGTicEYZd3qRFbPVhuq4dcq2hDZ0ach-uA3fYkodT2djtRcw6iQCDGTn4RkKGA90w9VTFqcSGJy3c5ItmoCwb3Z-ku0dH9pFHMrszychXCBLr17alxk08Lg9XaMHhq9K5xZ4vqXRE/w670-h352/bv.jpg" width="670" /></a></div><div style="text-align: left;"><p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="color: black; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman"; mso-themecolor: text1;">A
game changer <o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: black; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman"; mso-themecolor: text1;">We
are living in a world of connectivity and innovation. Smart glasses are one
interesting addition that technology has made in the realm of wearable devices.
Its initial prototype that was produced in 2012 by Google was quite clunky and
expensive. But the advancement in technology made it niftier and more
useful, shoving us towards a digital-physical world. These smart glasses have
become mainstay in various industrial sectors. In this article, we will discuss
the major benefits and features of smart glasses and learn how it works. Let’s
begin!</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="color: black; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman"; mso-themecolor: text1;">Features
and Benefits<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: black; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman"; mso-themecolor: text1;">Smart
glasses have evolved a lot with time, offering sleeker designs to users and
enhancing their experience by combining Augmented Reality (AR). These AR
glasses have several components including sensors, lens, display, camera,
microphone and speakers. The display is fused with the lenses to provide the
wearer with an incredible experience. They can view the digital content which
is superimposed on the physical world surroundings. The embedded sensors and
camera are used for object recognition and to control the gestures. Other
features like speakers and microphones are used for audio output and voice
control. Your AR glasses can also be synced with your smartphones with the help
of Wi-Fi and Bluetooth. This allows you to enjoy streaming services or use GPS
to determine any location. </span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="color: black; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman"; mso-themecolor: text1;">Uses
and Applications<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: black; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman"; mso-themecolor: text1;">Smart
glasses provide you with real time stats regarding your health and fitness. You
can keep a track of your daily footsteps or monitor your heart rate. Similarly,
this gadget entertains users by taking them into an immersive world of gaming
or streaming services (Netflix or Amazon Prime etc.) You can make calls, take
photos, post anything on social media platforms and ping someone in a touchless
way i.e. without clutching your phone. It can also be used for weather updates,
navigation and directions, or to get a view of nearby spots. It has also improved
the efficiency of various sectors. For example, retailers can get real time
information related to the inventory while medical practitioners can access patient’s
data. Even employees working in the manufacturing sector can receive incisive
instructions which minimizes the chances of errors.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="color: black; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman"; mso-themecolor: text1;">Finishing
up<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: black; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman"; mso-themecolor: text1;">AR
glasses are already transforming our interaction with the surrounding and the
way we communicate and access information. With time many new and impressive
features of smart glasses will come up i.e. smart designs, powerful processing
ability and better battery life.<o:p></o:p></span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: black; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-fareast-font-family: "Times New Roman"; mso-themecolor: text1;"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="color: black; font-family: "Times New Roman",serif; font-size: 12.0pt; line-height: 107%; mso-themecolor: text1;"><o:p> </o:p></span></p><br /></div><p></p>Shehr Banohttp://www.blogger.com/profile/14939709263332991338noreply@blogger.com0tag:blogger.com,1999:blog-942667449966917990.post-5242858077462904642023-08-08T03:09:00.002-07:002023-08-21T10:54:41.054-07:00Top 5 skills that every project manager must have<p style="text-align: center;"></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg5DbJu4k_B6A8Q8xC1fZjf6mqmxqxoyZ4K4rz50aHFd8fA6Brmjw7cemVpD9xH595BuHAfPAU2tkri_WeHWSlkRVEABie5LWsT_o81KrrG3EnGXzkyLNHWJ-lUgc5oce9tGNSsaA1Tfs96_nemLQaNYhDeUe8oBxSaN0G4XajBzVaC3rbTSYm8R4aOrmg/s768/abc.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="427" data-original-width="768" height="352" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg5DbJu4k_B6A8Q8xC1fZjf6mqmxqxoyZ4K4rz50aHFd8fA6Brmjw7cemVpD9xH595BuHAfPAU2tkri_WeHWSlkRVEABie5LWsT_o81KrrG3EnGXzkyLNHWJ-lUgc5oce9tGNSsaA1Tfs96_nemLQaNYhDeUe8oBxSaN0G4XajBzVaC3rbTSYm8R4aOrmg/w692-h352/abc.jpg" width="692" /></a></div><div style="text-align: left;"><p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Every
project manager must possess some specific skills to coordinate with the team
effectively. These qualities are sometimes innate or may develop over a period
of time. There are a number of soft skills and hard skills that are required,
from the inception stage of a project till its completion. Project managers
have to do multiple tasks i.e. initiating a project, working over its execution
and then put the whole plan into practice. Leadership and communication
skills are few of the many knacks which they can either learn from job
experience or through training. We will discuss these in detail, so keep
scrolling and reading.</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Risk
and Cost Management<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">As
a project manager, you have to make careful decisions by focusing on maximizing
the profits and minimizing the chances of loss. They must also give an incisive
thought to how much each stakeholder will contribute towards the accomplishment
of goals and their measure of success, while also keeping in mind the resources
and projects timeline. Project managers must also be aware of the cost that will be
incurred and make sure that their team does not go beyond the allocated
budget.</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Critical
Thinking<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: #222222; font-family: Times New Roman, serif;"><span style="font-size: 12pt;">On
a daily basis, critical thinking is needed in project management to make quick
and accurate decisions and there are a set of constraints that </span>should<span style="font-size: 12pt;"> be kept in mind. By analyzing all the
given information and data, managers make decisions in the planning stage and
that knowledge is applied till the completion of the project. Some conditions
might vary during this whole process depending on the nature of the project.</span></span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Planning
and Forecasting<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">For
successful project planning, one has to gather all the relevant information and
make informed decisions on the basis of it. For example, managers will have to determine
which project management methodologies will be suitable for each situation or
scenario. The goals that you set must be clear and measurable. You must be able
to perform data analysis to see whether the past projects went well or not. By
using that information, you can deduce or predict the future of the current
project. Visual tools such as Gantt and PERT charts are also helpful in project
timelines to keep a track of what you have done over a period of
time. </span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Leadership
and Communication<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">To
guide and motivate the team working on a specific project, you require strong
leadership and communication skills. Project managers have a tough task of
arranging meetings, enforcing and emphasizing upon the constraints and holding
the participants accountable. To keep everyone in the loop, you must learn the
art of verbal, non-verbal, written and visual communication. Handling
conflicts, negotiating with the stakeholders, time and cost discussion,
encouraging cohesive teamwork and elucidating the requirements of one
department with the other, all tasks demand excellent interpersonal skills.<o:p></o:p></span></p><p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Time
Management and Adaptability<o:p></o:p></span></b></p><p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">All
the project management tools and strategies become inadequate and must be
replaced. Your willingness to adopt the latest technologies and then quickly
becoming proficient at it, takes you one step closer to success. For example, you can learn how to use a new project management software and encouraging the team
to do the same. Other than that, it is essential for project managers to handle
multiple deadlines and complex timelines with prudence and without freaking
out, otherwise the team might disintegrate.</span></p><p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">As
a project manager you must master all of the above discussed skills and adopt
an agile approach. With time and experience these skills can be enhanced to
make sure that every project culminates successfully.<o:p></o:p></span></p><p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;">
</p><p class="MsoNormal"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; line-height: 107%; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-hansi-theme-font: major-bidi;"> </span></p></div><p></p>Shehr Banohttp://www.blogger.com/profile/14939709263332991338noreply@blogger.com0tag:blogger.com,1999:blog-942667449966917990.post-31777267458937246222023-08-07T05:31:00.003-07:002023-08-17T03:48:41.492-07:00Why is Inbound Marketing Important for Brands?<div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgS9r3pq4WO4Jvl6ET6WnDggaDGoTU-cFcNjpQWmZKg18uDdfkDAXZ0KQYRQaT8h4rF904DKiviHmjcHMMc1IdGkSaad-IvbbvaPELS2E1EKxDhQ23MOc0ZEddR7esOvtsZqdKc-9LE5h5w6bpVdyIA-1NmcZibYQ1SyWtG1mjNPB-3KM5Letm4tPv2-wQ/s1200/cd.webp" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="876" data-original-width="1200" height="349" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgS9r3pq4WO4Jvl6ET6WnDggaDGoTU-cFcNjpQWmZKg18uDdfkDAXZ0KQYRQaT8h4rF904DKiviHmjcHMMc1IdGkSaad-IvbbvaPELS2E1EKxDhQ23MOc0ZEddR7esOvtsZqdKc-9LE5h5w6bpVdyIA-1NmcZibYQ1SyWtG1mjNPB-3KM5Letm4tPv2-wQ/w662-h349/cd.webp" width="662" /></a></div><p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Creating
customer delight<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">All
companies whether they are local or international are always striving to pull
customers towards them. In pursuit of their goals they heavily rely on inbound
marketing. Inbound marketing is a buyer centric approach in which brands adopt
digital marketing methods in an effort to attract, engage, delight and retain
their customers by providing them valuable content. This content must resonate
with the needs and interest of your target customers to give them a worthwhile
experience. Otherwise, boring and monotonous content will drive them away from
your brand or website. Another thing to note is that companies do not have to
rely only on ads, they can go for various other ways to keep their customers
satisfied. In this article, we will discuss how inbound marketing activities
can be beneficial to businesses. So, let’s get started!</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Why
choose Inbound Marketing?<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Through
inbound marketing you can provide an engaging environment to your target
audience by using interactive media. You can also offer them robust information
related to your products or brand. Nowadays, customers look for products online
prior to their purchase, so companies should make sure that all the resources
and information is up on social media or their websites. Your brand success
also depends on whether you provide quality content or not. This content can
include your product description as well as the advertising campaigns to inform
them about the brand. The success of your inbound marketing can be assessed
from the number of people who frequently pay a visit to your website or store
and buy repeatedly. You can get their feedback through interviews or surveys to
know how much they like your brand.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Giving
your brand a voice<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Apart
from building brand credibility, inbound marketing helps companies to improve
their search engine optimization (SEO). Brands should know what their customers
are looking for when they search for products online. They can then provide
them with related SEO information through their websites or social media.
Inbound marketing can be executed in the form of blogs, newsletters,
infographic, through websites or publications. With the help of a customer
journey map, brands can also know how the experience of their customers was with
the company and its products and services through a visual diagram. It also
highlights customer touchpoints and the problems that they face while interacting
with the brand. The brand can later work over these aspects to refine and
curate its brand voice.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Every
marketing campaign revolves around customers so companies should make sure to attract
them. They can use inbound marketing to establish trust which will eventually
help them to increase their leads and sales.<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family: "Times New Roman",serif; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-hansi-theme-font: major-bidi;"><o:p> </o:p></span></p><br />Shehr Banohttp://www.blogger.com/profile/14939709263332991338noreply@blogger.com0tag:blogger.com,1999:blog-942667449966917990.post-45056314964505087102023-08-04T04:35:00.001-07:002023-08-21T11:02:05.243-07:00Reasons why consumer switch to other brands and how to deal with it<p style="text-align: center;"></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEidJk3n9oOElJDqYdmBPOuiN4-CwXG3wkQDkUIQx0ARgVke5LIroJ0XmqnpFhkWTkcmSBKIABjxJd6VvW5QpF3oXM3ddrAJJmxWhLur3dMetIf73UF5fr4oDAkPWmW8fB_DcIumtFncLYISjR_9yrJpaKuWfTNFonjKbGmFFSNGWl6vNob0kZVFVK4WxCs/s710/xxx.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="355" data-original-width="710" height="340" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEidJk3n9oOElJDqYdmBPOuiN4-CwXG3wkQDkUIQx0ARgVke5LIroJ0XmqnpFhkWTkcmSBKIABjxJd6VvW5QpF3oXM3ddrAJJmxWhLur3dMetIf73UF5fr4oDAkPWmW8fB_DcIumtFncLYISjR_9yrJpaKuWfTNFonjKbGmFFSNGWl6vNob0kZVFVK4WxCs/w648-h340/xxx.jpg" width="648" /></a></div><p></p><p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman", serif; font-size: 12pt;">Attracting and retaining customers is a major challenge
that companies face today. With numerous alternatives available in the market
it is not difficult for them to switch to other brands that offer "greener
pastures." Initially, its drawbacks might not be visible but in the long
run it can cause a huge drop in your sales when you lose a bunch of your loyal
customers. Other than that, it can also result in a loss of your market share.
During the pandemic when shelves were empty, people had no option to try new
products. Interestingly, 65% continued using the new brands products even after
the pandemic ended. So, better watch out!</span></p><p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman", serif; font-size: 12pt;">Below are some reasons why brand switching is becoming
common and how companies can overcome it. </span></p><div>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman", serif; font-size: 12pt;">Price versus value of the product<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman", serif; font-size: 12pt;">Sometimes, the price of a product is higher than the
customer's expectation. Customers compare the price, quality, features and
benefits of one product with the other and the level of satisfaction that will
be attained after making a purchase. The product might be available at the
store and may be out of stock. But to fulfill their current needs customers
have to look for other available options that are satisfactory and have a low price.
That's where they make up their mind to buy the competitor’s product. This
means you have to rethink your pricing strategy and make sure that your product
is always available on the shelves. You should reconsider the following aspects:<o:p></o:p></span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman", serif; font-size: 12pt;">Who are your target audience?<o:p></o:p></span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman", serif; font-size: 12pt;">How much are they willing to pay for your product?<o:p></o:p></span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman", serif; font-size: 12pt;">Do they prefer a low price or prioritize the value of the
product more?<o:p></o:p></span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman", serif; font-size: 12pt;">Also keep your competitors in mind and me comparisons by
asking yourself these questions<o:p></o:p></span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman", serif; font-size: 12pt;">What are the competitors charging for a similar product?<o:p></o:p></span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman", serif; font-size: 12pt;">What are their product offerings?<o:p></o:p></span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman", serif; font-size: 12pt;">Is their product's value greater when compared to your
product?<o:p></o:p></span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman", serif; font-size: 12pt;">Also, consider the market and economic situation before
setting your retail price.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman", serif; font-size: 12pt;">Inadequate Customer Service<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman", serif; font-size: 12pt;">A brand that provides excellent customer service not only
satisfies its existing customers but also attracts more shoppers. Poor customer
service might include no exchange and return policy, not responding to customer
queries on time, delivery time too long or your customer service representative
might be impolite. As consumer preferences and trends evolve, brands must adapt
to stay relevant. Failure to do so may result in consumers switching to brands
that align better with their evolving needs and desires.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman", serif; font-size: 12pt;">Brands do not understand their customers well <o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman", serif; font-size: 12pt;">Sometimes brands fail to understand their customer. Consumers
often switch brands when they perceive that they can get better value for their
money elsewhere. This can be due to competitive pricing, discounts, or
promotions offered by other brands. If a consumer experiences dissatisfaction
with a product's quality, performance, or durability, they may consider
switching to a brand that promises better reliability and effectiveness. Brands
that consistently introduce innovative products or services may attract
consumers seeking the latest advancements, prompting them to switch to more
forward-thinking options.<o:p></o:p></span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman", serif; font-size: 12pt;">Consumer brand switching is a multifaceted challenge that
requires a proactive and customer-centric approach. By understanding the
underlying reasons for switching and implementing effective retention
strategies, businesses can foster lasting customer relationships and maintain a
competitive edge in today's rapidly evolving market.<o:p></o:p></span></p></div><p style="text-align: center;"> </p>Shehr Banohttp://www.blogger.com/profile/14939709263332991338noreply@blogger.com0tag:blogger.com,1999:blog-942667449966917990.post-36126677455133062882023-08-03T04:27:00.009-07:002023-08-10T04:50:53.802-07:00Easing the Employee Training: Augmented Reality<p style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEifJ1V_RDiGUY9ZY3iphPQuZZucBmMdXvdaTi_PbyvsLDyuhZToHF86s5IvC62v3c4nJBagFgElXAJHgAYvqP6emJ4_r0SyxB0X5Dk5YrokbZs03lHVeHuhkbjOZ4k7gNcal73VQPepDm8yE4HBnlLSsd8-P0Me6IN9MIwY8H4RxuEbLs-sSdQBnw170p4/s800/sss.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="528" data-original-width="800" height="387" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEifJ1V_RDiGUY9ZY3iphPQuZZucBmMdXvdaTi_PbyvsLDyuhZToHF86s5IvC62v3c4nJBagFgElXAJHgAYvqP6emJ4_r0SyxB0X5Dk5YrokbZs03lHVeHuhkbjOZ4k7gNcal73VQPepDm8yE4HBnlLSsd8-P0Me6IN9MIwY8H4RxuEbLs-sSdQBnw170p4/w683-h387/sss.jpg" width="683" /></a><br /></p><div style="text-align: left;"><p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"></p><p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Technology has made
many invaluable contributions in our society. Augmented Reality (AR) is one of
those useful technologies that provides interactive experience to the users.
This immersion is the result of visual elements, audio, graphics and other
effects which are superimposed to provide an enhanced version of the real world to
us. This article will emphasize on the benefits of Augmented Reality (AR) and
how it helps in employee training. So, continue reading.</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">The Benefits<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">In the business
environment, Augmented Reality (AR) improves the comprehension and learning of
the employees. Companies have witnessed an increase in their employee
engagement and the safety awareness among them has also increased. This has led
to a reduction in their training cost and better performance due to a lower
learning curve. There is no pressure from the manager or customer side since
new workers have physical devices through which they can practice, learn and
perform new job activities in real time. </span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">One major advantage of
Augmented Reality (AR) is that employees can even practice the risky tasks
without any harm or injury. Though the initial cost of purchasing AR training
equipment might be exorbitant, they can be used over and over again such as the
AR headset. Above that, most of the employees have their own smartphones which
can be used for AR training. They can simply install the apps, freeing
businesses from the need of holding costly workshops or seminars. They can take
time to see how things can be done and handled.</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">How different sectors
are using Augmented Reality (AR) for Employee Training?<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">In medicine, hands-on
learning and conducting experiments is very challenging and risky. AR allows
medical students to comprehensively understand anatomy and perform surgeries to
enhance their learning. Anatomy apps and many AR technologies help them in
training. They can also use mirroring holograms to learn about body
structures. Similarly, in the aerospace industry, trainers can prepare the
future pilots or engineers for real situations. AR makes prototyping easier and
helps them in maintenance operations. AR glasses help the crew to quickly get
acquainted with parts of a new aircraft and enhance safety. </span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">In the manufacturing
sector, AR headsets allow instructors to give feedback during the employees
practice sessions and provide them detailed instructions. This is really useful
for welders to learn new skills quickly through voice features, videos and
images. AR has also assisted the retail sector in onboarding. Your employees
can see and get familiarized with all the products without them being there in
the store or on the shelves.</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Final thought<o:p></o:p></span></b></p><p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">AR technology has
immense potential as it allows companies to polish the skills of their
employees without the risk of real-life dangers. The technology improves
employee efficiency, makes the training phase more exciting, transforming the
way they learn and work.<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family: "Times New Roman",serif; font-size: 12pt; line-height: 107%;"><o:p> </o:p></span></p><br /><p></p></div><p></p>Shehr Banohttp://www.blogger.com/profile/14939709263332991338noreply@blogger.com0tag:blogger.com,1999:blog-942667449966917990.post-38044906617553289982023-08-02T01:57:00.002-07:002023-08-24T03:24:45.414-07:00PR’s role in Product Launch<p style="text-align: center;"></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj2bz5rCE0GjuADq_Zgri3mT8ibMwWF8iyzr0YKjKW8B7Eocw2aTMNJlDG-f9aRIoI0D9690Vminej9PLPhGUaSmExIUJz8OQUdxUfcqqtLTtY7BrHExWVzMrMYjKW254iB6qbCkNOoBW8dB5YNMcZKOgCyMxO9lP2o_K4ff9moIHSb3N4MkL6zWR3pAZk/s1440/bb.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1022" data-original-width="1440" height="340" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj2bz5rCE0GjuADq_Zgri3mT8ibMwWF8iyzr0YKjKW8B7Eocw2aTMNJlDG-f9aRIoI0D9690Vminej9PLPhGUaSmExIUJz8OQUdxUfcqqtLTtY7BrHExWVzMrMYjKW254iB6qbCkNOoBW8dB5YNMcZKOgCyMxO9lP2o_K4ff9moIHSb3N4MkL6zWR3pAZk/w642-h340/bb.jpg" width="642" /></a></div><p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;"><b>Launching new product in the market</b></span></p><p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Product
launch is an ambivalent phase for companies; full of stress, challenges and
excitement. The creation of a phenomenal product is not the final stage for
companies, especially when the competition is fierce. The way you launch your
product leaves a long-lasting impact on your target market. That’s where the
role of Public Relations (PR) comes into play. The tactful execution of a
company's PR campaigns will result in brand credibility. PR activities can help
create a strong buzz, customers will hold a positive brand perception in their
minds, ultimately that would lead to sales and market approval. This article
will shed light on the role of PR in the successful launch of a product. Keep
reading!</span></p><p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0.0001pt; text-align: center;"></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhu4NvbcgG-Yx6aKQCm6NLFGX84IjfJrAvVBnqwh3ZeZ5MIW4V7Orx5-LIdteO9N5JO8_c1En2hKOza1Z9ksvdP_D7O-kFcqh8JF4Dlf55lWoaDz96DjQywTp9TVzZ3IYE0YKW5LkV3VF9jl-6v1MhqgWp9Z41KTICr18_xLMYHfa5Xu3PpoYtjaVLJcO8/s282/aa.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="180" data-original-width="282" height="343" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhu4NvbcgG-Yx6aKQCm6NLFGX84IjfJrAvVBnqwh3ZeZ5MIW4V7Orx5-LIdteO9N5JO8_c1En2hKOza1Z9ksvdP_D7O-kFcqh8JF4Dlf55lWoaDz96DjQywTp9TVzZ3IYE0YKW5LkV3VF9jl-6v1MhqgWp9Z41KTICr18_xLMYHfa5Xu3PpoYtjaVLJcO8/w641-h343/aa.jpg" width="641" /></a></div><p></p><p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Paving
the way towards success<o:p></o:p></span></b></p><p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Prior
to your PR campaign, it is crucial to carefully plan and conduct extensive
market research. Companies must collect in depth information about their target
market's needs and preferences. This will give them a better understanding of
the consumer landscape and help them to tailor their message in order to stand
out from its competitors. Talk about how your product is different from the
other available alternatives. Companies must design a positioning strategy that
is compelling and should also highlight the unique selling points. The PR team
with which you have collaborated will then create a message that is in line
with your target audience’s needs to arouse their interest.<o:p></o:p></span></p><p style="text-align: left;">
</p><p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">The
power of storytelling<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">While
launching your product, make sure the PR professionals you hire know the art of
storytelling. Through stories you can attract the audience, persuade them to
buy your product and can connect them on an emotional level with the brand. The
message should be crafted is a way that creates a need for the product, offers
a solution to an existing problem of your customers and brings a positive
change in their lives. Also, emphasize on the innovation, hard work and
creativity that was involved during the whole process of product development.
Marketers can add a personal touch and inspiring stories that evokes a feeling
of closeness among the potential customers.</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Enhancing
engagement through media and influencers<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">In
order to create awareness, enhance engagement and get validation from the
masses, media coverage is the most effective way. You can build credibility and
promote your brand by contacting the media outlets and journalists. This is
also called affiliate marketing. Be sure to talk about the benefits and unique
features of your products. Press conferences, demos, free trials and product
samples also elevate your brand image through positive word of mouth and
creates a buzz. Furthermore, choose the influencer whose majority of the
followers are your own target audience. Trusted influencers can kindle
excitement among the customers and produce authentic and engaging content.
Product unboxing or store visiting videos, positive reviews, tutorials and
endorsement are a few of the many ways to enhance your credibility and gain
more customers.<o:p></o:p></span></p><p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Content
Creation and Feedback<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Produce
high quality content in the form of blog posts, videos, attractive visuals and
articles that depicts your launching message. This content can then be posted
on various social media platforms. But make sure to use SEO strategies to
increase the content reach and product visibility. Also take regular customer
feedback and keep an eye on your website traffic and sales conversions.</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">In
conclusion, meticulous planning and a well-executed PR campaign has become a
necessity in this changing business environment. After spending years or months
on a product development it is essential to engage in PR activities during the
final launch of your product, otherwise all your efforts will be in vain.<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family: "Times New Roman",serif; font-size: 12pt; line-height: 107%; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-hansi-theme-font: major-bidi;"><o:p> </o:p></span></p><br /><p></p>Shehr Banohttp://www.blogger.com/profile/14939709263332991338noreply@blogger.com0tag:blogger.com,1999:blog-942667449966917990.post-58916399241927882822023-08-01T04:07:00.002-07:002023-08-27T03:43:02.069-07:00The world of 3D animations and modeling <p style="text-align: center;"></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhbHvfSK31QiCNLwLiRqBxqc1WnGOR1h1F6zMSoeFLEwEw2SoFK1mQEp2YDUCWWyxxINVIoO7P0kTFzwZ5UJixPjDX5oMBd7kJIvmiwMrD-bdhkds3EBxjzPD6OQXNMGvgJ-4oPMoOOdby6LVJ4uEnKc8Thpqt-Xui7metzzr56jwD50F3yEDBn3p7RU4Q/s1280/bv.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="720" data-original-width="1280" height="394" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhbHvfSK31QiCNLwLiRqBxqc1WnGOR1h1F6zMSoeFLEwEw2SoFK1mQEp2YDUCWWyxxINVIoO7P0kTFzwZ5UJixPjDX5oMBd7kJIvmiwMrD-bdhkds3EBxjzPD6OQXNMGvgJ-4oPMoOOdby6LVJ4uEnKc8Thpqt-Xui7metzzr56jwD50F3yEDBn3p7RU4Q/w667-h394/bv.jpg" width="667" /></a></div><p></p><div>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><a name="_heading=h.gjdgxs"></a><b><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Let’s revive our childhood memories!<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">As kids, we all have enjoyed
watching animated movies, delving into a dreamy world full of horror,
excitement, adventure, wittiness and blues. When technology was in its nascent
stage, there were monochromatic visuals and later on multi-hued characters and
vivid imagery filled us with wonder. From gruesome monsters to dainty and
adorable tots, each and everything was created artistically to fully grasp the
attention of the audience. Take the example of Chicken Run, the imaginary
representation of paradise at the end of the movie is something that you might
like to choose as your eternal abode. In this blog, there is a lot to learn
about 3D animations, so keep scrolling and reading.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Isn't it amazing to see things
popping out, as if they are alive and real just like us. All this is the
outcome of the 3D technology, latest software and the animators who are working
at the back end. 3D animation is the process of creating moving objects,
characters and places by using 3D software and graphical techniques. This form
of animation takes less time, is easy to make and does not require redrawing
while rigging, unlike the 2D animations that are hand drawn, plain and flat. It
imitates reality by portraying compelling characters, objects and views in a
way that people can see unreal things moving; as if they have come to life.
These things can be created in a
tangible form through 3D printers and modeling tools too. <o:p></o:p></span></p><p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">The
Benefits and Uses<o:p></o:p></span></b></p><p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">3D animation engrosses the audience,
keeps them engaged and also gives them ideas which they can implement in real
life scenarios. For example, a 3D animated model of a house that you see in a
movie might inspire you to create an actual one with the same interior, helping
you in decision making. Similarly, if a digital billboard that displays 3D
animations is placed near a traffic signal for the purpose of advertising, the
stunning imagery will capture the attention of the crowd and would be enough to
mesmerize them. Thus, it is a great branding tool and the most effective way to
communicate with the viewers. 3D animations also offer a sense of depth to the
target audience by presenting images that are close to reality. It also
highlights the intricate details of a product by giving a 360 view, including
its width, breadth and height.</span></p><p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Marketers can also create a product
prototype with the help of 3D printing and animations. 3D games have also
become popular since they entertain, immerse and connect the players on an
emotional level, as the action within the game intensifies. The content quality
also gets elevated with the use of 3D animations, evoking interest of the
subject. With a blend of Augmented Reality (AR) and Virtual Reality (VR), it
has enhanced the work of architects, too. They get a clear picture of designs
and insights into their work. Likewise, medical teachings and employee training
have become time and cost saving since a detailed explanation of procedures is
given to the students and employees, just like a real-life setting.<o:p></o:p></span></p><p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">3D animations are applicable in
every industry, whether companies or individuals have to create games, movies,
prototypes or advertisements. If you want to come up with something unique with
3D modeling and animation then creativity, dedication and good investment are
the building blocks. <o:p></o:p></span></p><p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;">
</p><p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";"> </span></p></div><p style="text-align: center;"> </p>Shehr Banohttp://www.blogger.com/profile/14939709263332991338noreply@blogger.com0tag:blogger.com,1999:blog-942667449966917990.post-9407278412835240932023-07-31T04:35:00.004-07:002023-08-24T03:32:30.587-07:00The Downside of E Marketing<p style="text-align: center;"></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg3b-KjhGXIRw4UhRJijDyShb3AiopdC18N2GxV8UKkl4ExlRIuvuCGgXDYSnF2Dph4JoAtPVq95H0mIVB7pD2YrzFi1J3LFztF_xSK7I2Uy4Xj7ID7Jtz5UV-5nLbQna3UYL8VqFkApCbnTyl-t2djPqqN4TNLMXtFRCMSAGrr5zg8HQ0eVQDcgWXJwEU/s878/oko.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="531" data-original-width="878" height="360" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg3b-KjhGXIRw4UhRJijDyShb3AiopdC18N2GxV8UKkl4ExlRIuvuCGgXDYSnF2Dph4JoAtPVq95H0mIVB7pD2YrzFi1J3LFztF_xSK7I2Uy4Xj7ID7Jtz5UV-5nLbQna3UYL8VqFkApCbnTyl-t2djPqqN4TNLMXtFRCMSAGrr5zg8HQ0eVQDcgWXJwEU/w664-h360/oko.png" width="664" /></a></div><p></p><div>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Nowadays, the
use of the internet and social media have increased immensely as every
individual has their own smartphones. They look for products, search for their
reviews, browse websites, watch tutorials and then make an online purchase.
This has encouraged companies to promote their products and services through
online platforms. However, there are some disadvantages of e marketing
which are highlighted below.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Inaccessibility
and Privacy Concerns<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Online
marketing has enabled companies to target and reach global customers. However,
there are some areas where brands cannot reach out, not because of geographical
inaccessibility but due to poor or no internet service, especially in rural areas.
Also, if the advertisement is for the illiterate or elderly people i.e. an
advertisement of cigarettes then the digital marketing is not the best tool. E
marketing also brings security and privacy concerns. In order to gain consumer
trust, brands have to safeguard customers' information and data. If they fail to
provide data security then they might lose them. Thus, it is essential to use
vulnerability scanners to identify and prevent security issues.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Technological
Dependency<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">For digital
marketing to be successful, you have to invest in technological devices and
gadgets as everything entirely depends on them. Moreover, you cannot reach out to those
who are not technologically savvy and cannot use such devices. Sometimes,
customers face multiple issues at the same time i.e. page loading speed is too
low, website is unable to function, or search engine optimization is inadequate.
As a result, companies lose their website traffic because customers turn
towards other brands who are excellent in terms of service and quality, provide
seamless experience and hardly go through technical malfunctioning.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Global
Competition and Negative Customer Feedback<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Companies can
reach and target people worldwide via online platforms, so there has been a
rise in global competition which means brands have to come up with new ways to attract
customers. They have to devise strategies to compete and stand out against a
number of competitors who target the same audience. Another issue with e
marketing is that brand reputation can be damaged quickly if your customer
service is poor and you do not timely deal with their issues. Customers will
immediately react by posting negative comments and reviews about the company on social media.
Sometimes, individuals spread rumors or engage in anti-brand activities to harm
the brand image. This is also called cybersquatting.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Maintenance
Cost and Piracy Issues<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">E marketing
decreases the number of expenses of a company but the company still has to invest in
technology and gadgets. Other than that, they will have to recruit technical
specialists to handle their digital marketing channels. Another drawback is
that competitors are always keeping an eye on your strategies and tactics. So,
when you are successful in your promotional tactics, it is more likely that
they will imitate your ideas.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;">Putting it all
together, every brand that seeks help through digital marketing will face the
negative consequences. In spite of that, brands must engage in e marketing
activities and seek technical assistance because online marketing gives a competitive
edge to businesses. <o:p></o:p></span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: .0001pt; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12.0pt; mso-ascii-theme-font: major-bidi; mso-bidi-theme-font: major-bidi; mso-fareast-font-family: "Times New Roman"; mso-hansi-theme-font: major-bidi;"> </span></p></div><p style="text-align: center;"> </p>Shehr Banohttp://www.blogger.com/profile/14939709263332991338noreply@blogger.com0tag:blogger.com,1999:blog-942667449966917990.post-5115185040075853902023-07-27T04:00:00.004-07:002023-08-27T03:44:01.421-07:00How Marketing Myopia damages company's reputation<p style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEid7M1fiTCt59OJtJh22WNTZE17C9vbpwpariM7MI11zzq5j39U3-f-1o8TVETzY7TYLkhfxG8_bRHGMoYEMD_25eDtTmaYMbHFb2bq-vKP8ndKJvO6MIBUBW0wl9dnJlg5rJlXq7IoXTm-KxfEH3K6IKbuE4qDv3JoF_6cdu2D9ObSo2v5dLIRIdaRK3c/s1000/kkk.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="620" data-original-width="1000" height="403" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEid7M1fiTCt59OJtJh22WNTZE17C9vbpwpariM7MI11zzq5j39U3-f-1o8TVETzY7TYLkhfxG8_bRHGMoYEMD_25eDtTmaYMbHFb2bq-vKP8ndKJvO6MIBUBW0wl9dnJlg5rJlXq7IoXTm-KxfEH3K6IKbuE4qDv3JoF_6cdu2D9ObSo2v5dLIRIdaRK3c/w678-h403/kkk.png" width="678" /></a></p><p style="text-align: left;"></p><p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Put customers first
and you will win<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">While engaging in
marketing activities, many high-profile businesses often neglect their
customers and their needs. Most of them are unaware of the fact that customer
focused approach is the most integral marketing tenet, so they do not view
things from each and every aspect. Their goal is to maximize profits and
increase their sales which leads to their downfall in the long run. This narrow
mindedness or short sightedness of marketers is often referred to as Marketing
Myopia. </span><span style="background: white; color: #222222; font-family: "Times New Roman",serif; font-size: 12pt;">Now let's discuss some of its complications and
how companies can avoid it.</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Set long term goals to
avoid failures<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">A company should
create and design its products keeping in mind the nature of their target
market and what their requirements are. For example, there are some customers
who prioritize price more than quality. If you offer high quality products at a
high price to them, it is more likely that they would not purchase that product
and might look for other alternative products of competitors. A major mistake
made by marketers is that they do not adopt a provident approach or conduct
prior in-depth research before the launch and selling of the product. They end
up producing it in large amounts without considering the demand for it. Thus,
they should adapt to the dynamic consumer environment and focus on building
strong customer relationships by giving equal importance to all
strategies. </span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Innovate and adapt to
change<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">The world of business
is erratic and ever changing. If a business fails to take note of its
competitors, its own potential and capabilities, latest marketing trends and
the needs of your customers, it means they are pushing themselves into a state
of self-deception. For example, for today's consumers, sustainability is an
important touch point that affects their purchase decision. Old Spice prevented
itself from being the victim of marketing myopia by adapting to the changing
marketing situations. Initially, its target market was men but when the company
saw further growth opportunities it decided to expand its customer base by
targeting females. This strategy prevented them from falling behind in
competition. One company that failed to implement this stance was Kodak, which
was once a leader in the realm of photography. With time, digital cameras were
introduced by other companies, it did not innovate and this was where its failure
began.</span></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><b><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Forward thinking<o:p></o:p></span></b></p>
<p class="MsoNormal" style="background: white; line-height: normal; margin-bottom: 0in;"><span style="color: #222222; font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Marketing Myopia can
be avoided with a futuristic mindset and by taking risks. Companies should put
their customer needs at the top of the list, innovate in a skillful manner,
give way to new ideas without any limits, and also work on its competitive
intelligence. This will not just help them to increase their sales and profits
but will also ensure that their customers remain satisfied.<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-family: "Times New Roman",serif; font-size: 12pt; line-height: 107%;"><o:p> </o:p></span></p><br /><p></p>Shehr Banohttp://www.blogger.com/profile/14939709263332991338noreply@blogger.com0tag:blogger.com,1999:blog-942667449966917990.post-44328788567749165852023-07-26T05:40:00.006-07:002023-08-24T03:44:57.776-07:00How Technology can solve Supply Chain Issues?<div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgWGPZJ-w2h30ycA7VhNZpL5v9RsDM6BNdQKY6hOTABWjx2BstMi_5XCt3V-gdqZIWMnMHh7s4zzWJ2MP8cJBMamj5Y_PKRO4tZe8bSoHpklaREKFXAFChXDWtAcgJNUXR9_RoRJyKWn3JD2XDOZc3Cwpgd4qNdCZrqWn7n_sI29T_dMTg-i2rWqsoEtzc/s769/az.webp" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="445" data-original-width="769" height="338" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgWGPZJ-w2h30ycA7VhNZpL5v9RsDM6BNdQKY6hOTABWjx2BstMi_5XCt3V-gdqZIWMnMHh7s4zzWJ2MP8cJBMamj5Y_PKRO4tZe8bSoHpklaREKFXAFChXDWtAcgJNUXR9_RoRJyKWn3JD2XDOZc3Cwpgd4qNdCZrqWn7n_sI29T_dMTg-i2rWqsoEtzc/w651-h338/az.webp" width="651" /></a></div><p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Supply chain is the most volatile
and vulnerable sector all around the world. The worldwide logistical turmoil
has aggravated due to some growing issues i.e. labor and raw material shortages, changes
in weather conditions and continuous fluctuations in the demand of goods and services. Above that, the forecast variations are a major
rift in the supply chain resilience. Furthermore, companies are using complex
IT systems and inefficient data. There is a dire need for the supply chain to
come up with robust and agile ways to deal with such challenges and that’s where
technology creeps in to pull organizations out of crisis. Below are some steps
that they can take to cope with uncertainty within the supply chain.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">1. Effective Data Utilization<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">The vast amount of data that
companies have will be of no use if it is not utilized efficiently to make
decisions. To identify the cause of disruption in the supply chain, data backed
insights are of paramount importance. Globally, millions of unfilled containers
are shipping per year. Businesses do not consider their operations from all
angles (i.e. inventory and production management or shipping processes). Their software
is not updated to inform whether capacity is available for orders. Companies
can make proactive decisions and adjustments by monitoring all processes and
shipping capacity. This will reduce the cost and carbon footprint (reduction in
transportation cost and less fuel consumption) as empty containers will be
utilized and less number of containers will be shipped.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">2. Use of Artificial
Intelligence <o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">The use of Artificial Intelligence
for supply chain management has become inevitable, since some areas require
quick and effective decision-making abilities. AI can be adapted to specific
supply chain situations to give accurate predictions. With the power of this
technology, process mining will give more valuable data insights. Sensors
backed by IoT can be used for tracking and digital twin technology can be used
for prior testing.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><b><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">3. Stick to Sustainable Supply Chain<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Companies must follow the course of
sustainable supply chain. From an economic perspective, inflationary pressure
will be reduced if supply chain practices are eco-friendly. Such approaches
will cause a reduction in the cost of waste and emissions. More revenues will
be generated for the companies through customer retention and loyalty. By
taking advantage of machine learning technology, the time of delivery will be
exact, which will satisfy your customers in the end.</span></p>
<p class="MsoNormal" style="line-height: normal; margin-bottom: 0in;"><span style="font-family: "Times New Roman",serif; font-size: 12pt; mso-fareast-font-family: "Times New Roman";">Now is the time that businesses
should ameliorate their supply chain through optimization of technology. They should make it more data driven, sustainable and transparent. With the use of
process mining, inefficiencies, delays and cancellations caused by human
negligence can be reduced and it will be easier for them to tackle global
challenges.<o:p></o:p></span></p>
<p class="MsoNormal"><o:p> </o:p></p><br /><p></p>Shehr Banohttp://www.blogger.com/profile/14939709263332991338noreply@blogger.com0